Web design & build, by Searchly

We build websites that turn clicks into customers.

Fast, beautiful, and built around one goal: turning your visitors into customers. Live in about a week, for service businesses and online stores alike.

50+Sites built
7 daysTypical launch
100%Yours to own

A few of the 50+ brands we have built for

50+Websites built
7 daysTypical launch
4Platforms we master
100%Yours to own

What we build

Two kinds of websites. One obsession: conversion.

Whatever you sell, the site is engineered around your goal. We build for two outcomes, and optimise relentlessly for each.

Searchly Web mascot attracting leads with a magnet

Service & lead-gen sites

For trades, professionals, health, hospitality, and any business that grows on enquiries, calls, and bookings.

  • Clear positioning and trust built in
  • Fast enquiry, call, and WhatsApp paths
  • Message-matched landing pages
  • Forms tuned to convert, not scare off
ThirstBL AestheticPlay Braamfontein
See lead-gen work
Searchly Web mascot holding a Shopify shopping bag

Ecommerce stores

For brands selling products, from a single hero item to a catalogue of thousands, built to merchandise and sell.

  • Product pages that actually sell
  • Clean collections, search, and filtering
  • Frictionless cart and checkout
  • Average-order-value levers built in
Rowdy BagsEasy BarnWellnessTree
See ecommerce work

Built around conversion

Every build has one job: conversion.

We design backwards from your goal. Whether you capture leads or sell products, every page is built to move the visitor to act, and to be found in search.

01

A visitor

They arrive from search, social, or a referral, ready to be convinced.

02

A page built to convert

Clear value, fast load, friction removed, and the right call to action.

03

A customer

An enquiry, a call, or a sale. Measured, so we can improve it.

What we do

Everything you need to launch, and keep winning.

Every site is engineered around your main goal: conversion. Design, build, tracking, and the optimisation that turns visitors into customers, whether you capture leads or sell online.

Website design & build

Custom, conversion-first websites built on the right platform for your goal, designed to look the part and move people to act.

High-converting landing pages

Fast, focused landing pages built to convert, whether visitors arrive from search, social, or a link you share. Message-matched and friction-free.

Ecommerce stores

Shopify and WooCommerce stores that merchandise well, build trust, and make buying easy, from one product to a thousand.

Redesigns & rebuilds

Turn a slow, tired, or template-feeling site into a fast one that reflects the business and earns its keep.

Speed, SEO & AEO

Core Web Vitals treated as a budget, clean crawlable structure, and schema, so you are found on Google and in AI answers from day one.

Care & support

Hosting, updates, edits, and steady improvements after launch, so the site stays fast, secure, and current.

Platforms

Built on the right platform for your goal.

We pick the platform that fits the job, not our habit. Tap through to see where each one shines.

WordPress

Our flexible default for lead-gen and content sites. Fully editable, fast, and yours to own, with no platform rent.

Explore WordPress

Shopify

Serious ecommerce. Beautiful, fast stores that merchandise and sell, from a handful of products to thousands.

Explore Shopify

Wix

All-in-one and friendly, built properly on Wix Studio with real design and tracking that works.

Explore Wix

Squarespace

Editorial and design-forward, polished and low-maintenance, and still built to convert.

Explore Squarespace

Selected work

The proof is in our work, not the pitch.

Real sites, live and earning, across ecommerce and lead generation. Take a look, then judge the craft for yourself.

The number that matters, lead generation

A typical SA lead-gen site converts at about 1%. Ours average closer to 10%.

On a lead-gen site, conversion rate is the share of visitors who become an enquiry. It is the whole game, and most South African sites leave it to chance. (Ecommerce conversion works differently, but the same obsession with the numbers drives every store we build.)

A typical SA lead-gen site1%
A Searchly lead-gen site10%

10x more leads from the same traffic.

Illustrative averages. Your numbers depend on your market and offer, but conversion is what every build is engineered around.

Why Searchly Web

The difference is the team behind it.

Searchly Web The typical web shop
What you get Built around your goal: conversion Pretty, then conversion left to chance
What you get Conversion rate optimisation baked in Design that ignores the numbers
What you get Live in about a week Weeks, often months
What you get You own it and can edit it yourself Locked into their platform
What you get Senior work, sped up by AI Junior hand-offs, or slow agency overhead
What you get Ongoing care and improvement Ghosted after launch

How the speed works

Live in about a week. Here is how.

Speed is not corner-cutting. It is a senior team, an AI-powered process, and a tight, proven sequence.

Searchly Web mascot on a paper plane with a stopwatch
01

Brief

You share the goal and the assets. We pin down what the site is for, in one clear sentence.

02

Design & build

We design and build in parallel, on the right platform, to a strict speed budget. No drawn-out cycles.

03

Track & QA

Analytics wired in and verified so you can see what is working, then a full quality, speed, and device pass.

04

Launch

Live, fast, and yours to edit. Most sites in 5 to 7 days, bigger builds in about two weeks.

Timelines assume your assets are ready. That is the one thing that makes the speed possible, and we will tell you exactly what we need.

Found everywhere

Built to be found: SEO and AEO from day one.

A beautiful site nobody finds is a wasted one. Every build ships with proper SEO foundations and AEO, the structure that gets you cited by AI answer engines, so you show up in Google and in AI answers. And we set up analytics so you can always see what is working.

SEO fundamentals, always

Semantic HTML, clean crawlable structure, schema markup, smart titles and meta, and fast Core Web Vitals, baked into every build so Google can rank you from launch, not as a retrofit.

AEO: ready for AI answers

Answer Engine Optimization: clean, well-structured, schema-rich content so AI answer engines like Google AI Overviews, ChatGPT, and Perplexity can understand and cite you, not just classic search.

Analytics at your disposal

We set up Google Analytics on every site, configured and verified, so you can see what is working, where your visitors come from, and what to improve. Real data at your fingertips, no guesswork.

Partners & accreditations

Partnered, certified, and fluent in your platform.

As part of Searchly, we are a Shopify Partner, certified in Google Analytics and in email with Omnisend, and we build fluently across WordPress, WooCommerce, Wix, and Squarespace. Your build and your data are in safe, accredited hands.

WordPressWordPress
WooCommerceWooCommerce
ShopifyShopify
WixWix
SquarespaceSquarespace
AnalyticsAnalytics

Questions

Good questions, straight answers, no jargon.

How fast can you really launch?

Most sites go live in five to seven days, and bigger builds in about two weeks, as long as your content and assets are ready. We tell you exactly what we need up front so nothing stalls.

What does it cost?

It depends on the size and the platform, so we give you a clear price and timeline after a quick brief. No surprises, no padded agency overhead. Share your project and we will come back fast.

Which platform will you build on?

Whichever fits your goal, not our preference. WordPress for lead-gen and content, Shopify for serious ecommerce, Wix or Squarespace for fast, design-led sites. We recommend, you decide.

Can I edit the site myself afterwards?

Yes. Every build ships with a client-editable front end, so you can change your hero, services, work, offers, and posts safely, without code or a developer on call.

Do I own the site and hosting?

Completely. The site, the content, the hosting, and the domain are yours, in your own accounts. No lock-in to us or to a proprietary platform.

Do you handle SEO and analytics?

Yes. Every site is built on SEO and AEO fundamentals, clean structure, schema, and fast pages, so you are found both in Google and in AI answers. We also set up analytics so you can see exactly what is working, with no guesswork.

Ready for a website that earns its keep?

Tell us what you need. We will come back fast with a plan, a timeline, and a price.